Suzanne Lucas, better known by her Twitter handle @RealEvilHRLady, aptly articulated a continual problem with job searching in the electronic age in a recent article, “Your Resume is Not the Problem.”
Sitting behind your computer and zapping your resume to dozens of black hole websites has a low likelihood of landing you an interview; you need to get your resume in front of a real person.
Where to start?
Of course, as Lucas mentions, online connections from LinkedIn, Twitter and Facebook, are good resources. But you’re likely to have more success with people you actually know. Here’s a quick and dirty checklist of possibilities to think through:
- In-person networking group contacts
- Fellow volunteers for local charity endeavors
- Former colleagues
- Former clients
- Family members
- Alumni from your school – including those who graduated in different years
Don’t be afraid to ask if they know someone at [insert name of company you’re targeting here]. The results may surprise you.
While connecting in online groups can be useful, getting on the phone or sending direct emails can be much more effective than broadcasting notes asking if anyone has a contact at ….
If you have a strategy that’s worked for you, I’d love to hear it. Feel free to share your experience in the comments.